Episode 26
Rich Sorkin of Jupiter Intelligence on Climate Risk, Tech Readiness, and Anticipating the Future
With climate change causing unprecedented extreme weather, fluctuating temperatures, and rising sea levels, only one thing is certain: the future isn’t going to look like the past. And yet, all of our risk analysis models are based on past data from historical patterns that no longer hold true. How can businesses make intelligent decisions on building for that future while protecting themselves from tomorrow’s risks? That’s the question that motivated Rich Sorkin to found Jupiter Intelligence, a climate risk analytics firm with a mission to help organizations build resilience and mitigate the effects of the changing climate.
As co-founder, CEO, and chairman of Jupiter, Rich has combined his wealth of entrepreneurial experience and expertise in emerging technology to successfully scale the company since its launch in 2018, leveraging cutting-edge science, real-time data, and advanced modeling to achieve next-level climate risk insights and analytics.
Rich earned an economics degree from Yale before attending Stanford’s Graduate Business School in 1986. Whether researching under a Nobel Laureate, cutting his teeth at Apple, or leading game-changing technology to market at firms like Creative Labs, Zip2, and Kaggle, Rich is ever at the forefront of innovation and entrepreneurship.
Hear Rich share why a change in perspective led him to launch Jupiter Intelligence, what the current assumptions about climate risk are missing, and how the startup is leveraging generative AI and real science to enhance risk analysis for the future.
Episode Highlights
00:00 Rich Sorkin on the impact of climate change
00:49 Conor Gaughan introduces Rich and Jupiter Intelligence
06:30 Early interests and work for a future Nobel Prize winner at Yale
10:55 Emerging tech, mapping trends, and career in Silicon Valley
17:41 Entrepreneurial lessons, Zeus, and the origin of Jupiter Intel
22:50 What Jupiter solves, climate infrastructure, and risk management
31:08 Misconceptions, driving change with data, and generative AI
40:46 Aligning profit with purpose, innovations to watch, and leaving a legacy
49:24 Where to learn more and conclusion
50:06 End credits
If you liked this episode, listen next to Max Evans of ClimateAi on Dorm Room Entrepreneurship and AI-Based Climate Solutions
More on Jupiter and Rich Sorkin:
Connect with Conor Gaughan on linkedin.com/in/ckgone and threads.net/@ckgone
Have questions, or a great idea for a potential guest? Email us at CiC@consensus-digital.com
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Consensus in Conversation is a podcast by Consensus Digital Media produced in association with Reasonable Volume.
